That is how I describe the change in recruiting from April to May. I only rolled one for the month of April when it ended Monday, but I am still ahead for the year. But I have 3 committed ready to roll next week. Do not foresee any issues, and I have been doing this long enough I, rarely lose anyone at MEPS anymore. My goal is for this month, which will have me set year to date up until July. Nice thing to be ahead in recruiting.
This week is race week in my town and that means busy busy busy. We do race week a little different than the Army, they have a multi million dollar interactive carnival at the track. They get a billion leads, or so they think. Now don't get me wrong, law of averages, they will get a few enlistments out of it, but the dollars spent per enlistment is huge, and they probably would have most of those anyways. We have our National show car, take it to high schools, show it off and get some leads that way. Like the Army, kids will fill out a lead card just to get free stuff, them Mom yells at us when we call, fun fun. Then we will be by the Army for a display at the race track on race days. Hmm, people will be confused, two Army displays? So I have to come up with a way to set us apart, since we wear the same uniform and all.
Race week overall is fun, lots of leads to filter through and hopefully get that 1% enlistment rate. Plus other benefits are good, pit passes, hopefully tickets to the Busch race, I give Nextel tickets to COI's, pays back big time. Lots of nice looking country girls who love Nascar and soldiers want to show their appreciation, who am I to Say no?
All this and a paycheck, who can complain! Hooah
Wednesday, May 2, 2007
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